Tech Startup's App Saves Streaming TV Users Who Are Overwhelmed By Choice

Since 2020, 1.1 million new individual TV programs have been released. This incredible amount of content sounds great at first but it has left some people feeling overwhelmed with so many choices. According to this year’s Nielsen report on the state of streaming TV, 20% of viewers who don’t know what to watch before getting to the couch actually give up and do something else. Now, an app is here to rescue audiences and save them from being overwhelmed by choice.

Gatsby Frimpong is the co-founder and CEO of Gatsby TV, the tech company and app offering a fast and fun way to discover television shows and movies. Their platform brings all your streaming services into one place where they can be easily searched and combines what you’re viewing on each one into a unique recommendation algorithm. Additionally, The Gatsby TV team designed the app to analyze suggestions that have been sent to you by your family and friends, who they believe knows you better than Netflix, Prime, or Apple TV ever could.

The Gatsby TV app is seamlessly bridging the gap between our screens and our social lives. Launched just last year and with over 100,0000 users, the application can quickly tell you where to find the film or TV series you’re looking for and if you can rent, buy, or stream it for free with detailed info including ratings from IMDB and Rotten Tomatoes. According to user surveys, people spend up to 30 minutes or more trying to find something to watch and this app seeks to fix that. 

Gatsby's extensive experience before building this startup and app includes engineering jobs at Apple, Microsoft, and Google. He feels the state of streaming services is at an all time high for content and that it should be easier to find something you actually like to watch. In order to make more accurate recommendations to its users, the Gatsby TV app creates a unique algorithm for each user based on what they've watched across all streaming platforms. Gatsby pointed out that one issue with data from Netflix and others is how their suggestions are confined to only the shows and movies they offer. The app he's developed also seeks to make better suggestions for you by weighing in recommendations from real people sent to you through Gatsby TV. In an effort to save money for users there's also a very extensive list of free streaming platforms you can find films and TV programs on. Featured on NBC, ABC, FOX, and iHeartRadio, the Gatsby TV app is on track to change the way we find our next bingeable series or movie to watch. It's available in the apple and google play stores or for more info visit: https://gatsby.tv/ and on instagram: @tv_gatsby. 

Gastby TV Founders